UWA brief to new marketer: grow student numbers

UWA announces Owen Davies is its new chief marketing officer. Mr Davies joins after a decade at Crowns Resorts, most recently at Crown Perth, celebrated for its casino. He replaces Karen Carriero who resigned in April to move to the University of British Columbia.

“The appointment of Mr Davies comes at an important time for the university as we seek to enhance our external brand and grow our student numbers.” CMM hears he will have a significant increase in resources (there is talk of 50 more staff) to help.