VC Geraldine Mackenzie is spruiking USQ study to Y12s on social media

Standard stuff, except for the, engaging, encouraging empathising way she does it. Professor Mackenzie acknowledges what a woeful year it is for Y12s but how she knows they can overcome the awful. “Some self-pity would be understandable but instead I am seeing a dogged determination to turn this around. … You have had a crash course in the qualities we know are essential to success. Grit, adaptability and resilience … You’ve got this, you know that and we have your back.”

There’s a USQ theme here – a couple of years back the university ran a recruitment TVC of a young woman being assured at significant life moments, that “you’ve got this,” including her USQ tutor, as she worries about study (CMM November 17 2017).

USQ-student recruitment – they’ve got it.