Swinburne’s new recruitment creative

Swinburne unveiled its new recruitment campaigns to staff yesterday

A TVC features a first-in-family mature-age student studying game-design, “who pursued her passion.” An open day poster campaign uses heads, “there’s more to uni than uni” and “do today what you’ll smile about tomorrow”.

Chief Marketing Officer Sarah Graham says, “we are still committed to delivering job-ready graduates, but we also want to go beyond that.  This is about Swinburne focussing on the quality of the complete university experience we offer, and the support we give students to develop the confidence and clarity they need for their future.”


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