QUT is good at comms that focus on students, rather than brand-building, although the former delivers the latter. There’s a good example of its marketing culture at the new orientation site for commencing internationals. It features six international students with tips about Brisbane-living and who will take questions.
Campus Morning Mail is an independent newsletter written and published by Stephen Matchett, formerly a long-serving journalist at The Australian newspaper. The daily e-news column receives no undisclosed funding or other assistance from any organisation or individual.
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