Dealing with Demons

Chisholm Institute announces it is the Melbourne Football Club’s “preferred education and training provider.” Good to see that some TAFE’s have budget to spare but what happened to the University of Melbourne which signed an MOU with The Demons back in 2015?

Last year the university was giving away tickets to Demons games as part of its “ongoing engagement relationship” ( CMM August 8).

Perhaps there are degrees of preferment – Chisholm says it is engaged with Demons on three levels, its training academy, the club’s state league team and signage on the coaching box for AFL games. There is no mention of Chisholm branding on Demons guernseys in the national league. UniMelb says its 2015 memorandum with the club covered “promoting sporting, cultural and educational collaboration,” and runs until 2020.


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