And it comes with its own explanation

Charles Sturt U’s new logo is out, appearing yesterday on the Bathurst campus gate. It’s three panels with solid black (or red) under white straight, curving and inverted lines in a shield.

Apparently, “the lines at the top of the logo represent the rivers and flowing landscapes of our regional locations. Reflected in the bottom of the logo are lines representing wheat – a nod to our agricultural history – and books in respect of our pursuit of knowledge.”

“This project is so much more than a new logo and look, it marks a reset point as Charles Sturt U celebrates 30 years as a university and delivers against a new university strategy, says Chief Marketing Officer Shawn Walker.  Which is good, most enduring brand imagery does not come with an explanatory text.