The big three choices for study selection are course (37 per cent), location (20 per cent) and flexibility between on-line and on-campus (14 percent)

The finding is in a survey by academic support adviser (and CMM advertiser) Studiosity for its new Student Wellbeing Report (chapter II, here).

On-line particularly appeals to older students with more commitments than campus. Those 24 plus, part-timers and parents/carers are two to nearly three times more likely to value flexible study than other groups.

As do regional students, 23 per cent compared to 11 per cent for metros.

Preference for in-person connection with fellow students also declines with age, from 80 per cent plus among 18-21 year olds, to 52 per cent for those 30 plus.

As to what attracts people to campus, 59 per cent of total responders cite friends, 53 per cent mention “incentives – free food, merchandise, concerts” and 49 per cent want free parking.